This practical guide, for starting a new practice or maximizing an existing one, combines the expertise of small business development specialist, Michael Gerber and practice management coach, Frank Sovinsky, D.C.
The Seven Essential Disciplines for Building a World Class Company
Author: Michael E. Gerber
Publisher: Harper Collins
Category: Business & Economics
The bestselling author of phenomenally successful and continually vital The E-Myth Revisited presents the next big step in entrepreneurial management and leadership with E-Myth Mastery. A practical, real-world program that is implemented real-time into your business, Gerber begins by engaging the reader in understanding why the entrepreneur is so critical to the success of any enterprise, no matter how small or large it may be, and why the mindset of an entrepreneur is so integral to the operating reality of the organization, of the small business, and the enterprise. He then covers seven essential skills: Leadership Marketing Money Management Lead Conversion Lead Generation Client Fulfilment Each of these seven skills is presented through a specific training module with corresponding tests and exercises that explain the content and principles to be learned, provide case studies and examples, as well as worksheets for applying those ideas to the business. Gerber ties it all together by helping readers put the pieces together in an E-Myth Business, an E-Myth Practice and an E-Myth Enterprise. This is the book that will show you the difference between being an entrepreneur versus doing a job, how to get money when the bank won't give it to you, how to expand your customer base when big business moves in down the street, how to develop the best people when you can't afford to pay them competitive wages, how to increase the predictability of what your business is able to promise, and then how to keep that promise, every single time, no matter where you are or what you're doing. Mastery is a business development program that helps you turn your company into a world-class operation...into a turn-key money machine!
This book provides potential students of a chiropractic career path, as well as other health care practitioners, with vital information regarding the training required to enter the chiropractic field and the roles of chiropractors in modern health care. • Explains the various chiropractic specialization career paths, addresses key considerations when choosing a chiropractic college, and describes what to expect in academic and clinical education when pursuing a chiropractic career • Identifies opportunities for additional training and experience for Doctors of Chiropractic (DC) • Describes the typical chiropractic practice and details how to set up a successful practice • Provides highly useful career guidance information for high school and college students
Contains interviews with leaders in the chiropractic profession to learn how they applied Napoleon Hill's philosophy, including Mark Victor Hansen, William Esteb, Bob Hoffman, Fabrizio Mancini, Janice Hughes, Dennis Perman, Joan Fallon, Larry Markson, John F. DeMartini, Patrick Gentempo, Jr., Tedd Koren, and Bobby Doscher.
This textbook introduces and explains basic chiropractic philosophy and history, principles, and applications in practice. In addition to covering chiropractic care techniques, it also discusses anatomy, biomechanics, and physiology, as well as spinal analysis and diagnostic procedures. Key scientific and philosophical issues within the chiropractic community are addressed. Clearly presented material in an easy-to-follow format defines unfamiliar terms, explains and illustrates concepts, and reinforces ideas through review and critical thinking questions. The book's broad scope and discussions of diverse topics make it ideal for students or anyone in the chiropractic community. Topics and content parallel the test plan outlines from the National Board of Chiropractic Examiners, ensuring that all material is relevant, up-to-date, and accurate. Well-known chapter contributors - some of the most respected and influential names in the field - give the book a balanced approach, reflecting the diversity within the profession on issues related to the science and philosophy of chiropractic. Well-referenced discussions include the most up-to-date research. Key terms and critical thinking/review questions in each chapter familiarize the reader with important concepts and promote a solid understanding of the material.
No other book offers a complete guide to chiropractic adjustive techniques! Chiropractic Technique, 3rd Edition makes it easy to understand essential procedures and provides a rationale for their use. Written by Thomas F. Bergmann, DC, FICC, and David H. Peterson, DC, and backed by the latest research studies, this bestseller describes the basic principles needed to evaluate, select, and apply specific adjustive procedures. With a review of chiropractic history, detailed descriptions of joint examination and adjustive techniques for the spine, pelvis, and extremities, and a companion Evolve website with how-to videos, this book is a must-have reference for students and clinicians. Offers over 700 photos and line drawings depicting the correct way to set up and perform adjustive procedures, clarifying concepts, and showing important spinal and muscle anatomy. Includes up-to-date research studies and methods for validating manual therapy. Discusses mechanical principles so you can determine not only which adjustive procedure to use and when, but also why you should choose one approach over another. Organizes content thematically with a discussion of practical anatomy, kinematics, evaluation, and technique for each joint. Covers anatomy and biomechanics in detail, along with adjustive techniques for the spine, extraspinal techniques, and additional techniques for special populations, helping you fully prepare for board examinations. Covers the manipulable lesion as a basis for treating disorders with manual therapy, including chiropractic techniques. Includes content on low-force techniques to help you treat elderly patients and patients who are in acute pain. Includes useful appendices with clinical information as well as interesting historical information, including a feature on practitioners who developed specific techniques. NEW Evolve website with video clips of the author performing all the adjustive procedures in the book. Updated and expanded content covers new information on joint anatomy and assessment including Newton's laws and fibrocartilage, joint malposition, joint subluxation, history of subluxation/dysfunction, and sacroiliac articulation. A procedure index printed on the inside of the front cover makes it easier to find specific procedures.
Technique Skills in Chiropractic covers many common diversified adjustive techniques for all regions of the spine and pelvis using a structured skill-based methodology. The basic skills required in order to carry out manipulative procedures safely and effectively are clearly presented, with photographs supporting descriptions of techniques and online video clips showing how to perform them. One of the key aspects of this text is the sequential and structured approach to manual skill learning from basic posture to more complex movement patterns to complete the overall manipulative/adjustive procedure. Technique Skills in Chiropractic now comes with Pageburst®, which gives readers access to the complete book content electronically. Describes common diversified skills in a structured sequential order for the treatment of all regions of the spine and pelvis Prepared by an international contributor team to ensure a broad approach Provides detailed explanations of the cervical techniques emphasizing the benefits and minimising the risks and the proposed steps required to carry them out safely Evidenced-based throughout Contains information on the adaptation of techniques for specific patient groups such as older people, pregnant women and children Contains new chapters on manipulation skills for women and ethics and professionalism plus a new chapter presenting up to date material on the biomechanics of the spinal adjustment. Contains revised chapters on thrusting skills and posture and manual skills for the elderly patient International advisory board established from key schools across the UK, Europe and Canada New revised user-friendly layout for easier navigation The new Pageburst® feature provides fully searchable text on-line together with video clips demonstrating pelvic and spinal assessment procedures, common diversified spinal and pelvic technique skills and extremity examination and manual skills
Pearls of Wisdom unites over 400 years of practice experience. Phenomenal doctors who are workingwomen, mothers, daughters, sisters and mentors to many share with frank openness emotional and motivational stories on maintaining focus while moving forward and experiencing life events. Dr. Liz ties their stories together to share vignettes on working through pain, birth, death, practice, and all of life's little surprises. A poignant, authentic, no holds barred book to which any woman can relate. Not only do you come to appreciate the dynamics of being a woman, but gather a sense of love for the chiropractic profession. This book is a brilliant display of professional leaders with one booming 'revelation' after another, and spectacularly pieced together. It provokes you to ask yourself questions for growth and guides you through pivotal life experiences. At a minimum, you will gain a renewed passion to serve in any endeavor you choose. A must read, to implement approaches from their collective wisdom. "Pearls of Wisdom is filled with incredible gifts of insight from many talented and wise people. No matter what type of wisdom you are seeking - health, life or other, you will find many inspiring pearls in this book and you will refer to it throughout your lifetime." ~ Dr. Eric Plasker, CEO The Family Practice, Inc., Best Selling Author, The 100 Year Lifestyle "Knowing Dr. Liz and many of the contributing authors of this book, I knew this book would be filled with the wisdom of those who have reached within themselves and touched the source of infinite possibilities - which is indeed the source of all. As I started reviewing the various contributions, I was inspired by the clarity and certainty each of these pure and powerful woman expresses in describing their journey towards living an innately guided life. The wisdom within these pages, when applied, will transform lives. Those who read this book and apply its wisdom will touch and release the innate giant within and discover the life of their dreams that has been within them since they were loved into existence. This book offers to all who integrate its wisdom into their being, the pure and powerful life that living innately provides." ~ Dr. Peter Amlinger, International Speaker, coach and 2007 Canadian Chiropractor of the Year
Designed to be a primary reference for chiropractic students, this is a concise, scientific survey of chiropractic theories based on current research. Completely restructured for the Fourth Edition, this book focuses on the most current biomedical research on the three phase model of vertebral subluxation complex (V.S.C.). This is a useful reference for students studying for the National Board of Chiropractors Examination Parts II, III, and IV, as well as a post-graduate reference providing information on the chiropractic perspective on health and wellness, nutrition, exercise, psychosocial issues, and case management principles for wellness care. This new text focuses on developing critical thinking among chiropractic students, and includes new contributors and new chapters on principles of statistics and a minimum process for validation of chiropractic theory.
Providing a balanced, evidence-based discussion of whiplash and its associated disorders, Whiplash: A Patient Centered Approach to Management compiles information from many sources into a single, definitive reference. It clearly delineates rationales and procedures, covering cervical spine anatomy, neurology, kinesiology, epidemiology, patient history and assessment, imaging, soft tissue injuries, articular lesions, rehabilitation, and prognosis. Using numerous full-color photos and illustrations, an expert author team led by Dr. Meridel Gatterman offers concrete guidelines for a patient-centered approach to care of whiplash and whiplash-related conditions -- one that recommends minimally invasive procedures and therapies whenever possible. A companion Evolve website includes video clips showing stretching exercises, printable patient handouts, and narrated PowerPoint slides. A patient-centered approach to care emphasizes working with patients as partners, with both preferring minimally invasive procedures and therapies where appropriate, in a way that promotes self-healing, a holistic approach to the patient, and a humanistic attitude with regard to the patient/practitioner relationship. An easy-to-follow organization helps you to clearly identify whiplash and plan a course of treatment, beginning with an in-depth description of whiplash and the various approaches to treatment and moving on to cover the anatomy of the cervical spine, the mechanism of injury, physical examination, and imaging, then continuing with the management of whiplash injuries and complications such as headaches and joint injuries. Full-color photos and illustrations clarify concepts and procedures. Evidence-based content is based on findings in current literature, and cited in chapter references. Coverage of both typical and less common types of whiplash injuries helps you accurately assess varied symptoms and avoid overlooking any related signs and symptoms. Detailed coverage of the relationship between the cervical spine and the cervical distribution of the autonomic nervous system helps you recognize the potential complications of whiplash and how nerve anatomy informs these complications. More than 20 tables and charts provide a quick reference to facilitate review of the material. A glossary provides definitions and pronunciations of terms related to whiplash. Expert author Meridel Gatterman, MA, DC, MEd, is one of the leading chiropractic academics in the U.S., has written several other chiropractic textbooks and many peer-reviewed journal articles, has served as both a Dean and Director for two different chiropractic schools, and currently acts as a Consultant to the Oregon Board of Chiropractic Examiners. A companion Evolve website includes video clips of a chiropractor performing stretching exercises, plus an image collection, narrated PowerPoint slides, and printable patient handouts.