Konflikte und Kriege

Simulationstechnik und Spieltheorie

Author: Albert A. Stahel

Publisher: vdf Hochschulverlag AG

ISBN:

Category: War

Page: 188

View: 311

Text- Und Gesprachslinguistik Linguistics of Text and Conversation

Ein Internationales Handbuch Zeitgenossischer Forschung : An International Handbook of Contemporary Research

Author: Klaus Brinker

Publisher: Walter de Gruyter

ISBN:

Category: Language Arts & Disciplines

Page: 922

View: 582

This series of HANDBOOKS OF LINGUISTICS AND COMMUNICATION SCIENCE is designed to illuminate a field which not only includes general linguistics and the study of linguistics as applied to specific languages, but also covers those more recent areas which have developed from the increasing body of research into the manifold forms of communicative action and interaction. For "classic" linguistics there appears to be a need for a review of the state of the art which will provide a reference base for the rapid advances in research undertaken from a variety of theoretical standpoints, while in the more recent branches of communication science the handbooks will give researchers both an verview and orientation. To attain these objectives, the series will aim for a standard comparable to that of the leading handbooks in other disciplines, and to this end will strive for comprehensiveness, theoretical explicitness, reliable documentation of data and findings, and up-to-date methodology. The editors, both of the series and of the individual volumes, and the individual contributors, are committed to this aim. The languages of publication are English, German, and French. The main aim of the series is to provide an appropriate account of the state of the art in the various areas of linguistics and communication science covered by each of the various handbooks; however no inflexible pre-set limits will be imposed on the scope of each volume. The series is open-ended, and can thus take account of further developments in the field. This conception, coupled with the necessity of allowing adequate time for each volume to be prepared with the necessary care, means that there is no set time-table for the publication of the whole series. Each volume will be a self-contained work, complete in itself. The order in which the handbooks are published does not imply any rank ordering, but is determined by the way in which the series is organized; the editor of the whole series enlist a competent editor for each individual volume. Once the principal editor for a volume has been found, he or she then has a completely free hand in the choice of co-editors and contributors. The editors plan each volume independently of the others, being governed only by general formal principles. The series editor only intervene where questions of delineation between individual volumes are concerned. It is felt that this (modus operandi) is best suited to achieving the objectives of the series, namely to give a competent account of the present state of knowledge and of the perception of the problems in the area covered by each volume.

Applied Marketing

Anwendungsorientierte Marketingwissenschaft der deutschen Fachhochschulen

Author: Uwe Kamenz

Publisher: Springer-Verlag

ISBN:

Category: Business & Economics

Page: 1081

View: 900

Anwendungsorientiertes Marketing bezeichnet die wissenschaftliche Auseinandersetzung mit der Umsetzung der Marketingtheorie für die Praxis. Dieses Applied Marketing ist die einzigartige Domäne der Marketingprofessoren an den Fachhochschulen. Zum 30jährigen Bestehen der Arbeitsgemeinschaft für Marketing (AfM), der Vereinigung der Marketingprofessoren an den deutschen Fachhochschulen, stellen 73 Marketingprofessorinnen und -professoren für alle entscheidenden Bereiche des Marketing wie Strategisches Marketing, Innovationsmarketing, E-Business, Marktforschung, Kundenbeziehungsmanagement, Markenmanagement, Marketinginstrumentalpolitik, Vertriebsmanagement, Hochschulmarketing, Internationales Marketing, Internes Marketing und B-to-B-Marketing, den Stand der anwendungsorientierten Marketingwissenschaft dar.

Dimensionen des Wettbewerbs

seine Rolle in der Entstehung und Ausgestaltung von Wirtschaftsordnungen

Author: Leszek Balcerowicz

Publisher: Lucius & Lucius DE

ISBN:

Category: Competition

Page: 564

View: 370

Papers presented at the 28th Radeiner Seminar, held in February 1995.

Lernen, Mensch zu sein

Beiträge des 2. Symposiums der SWIP Austria, Linz, Johannes-Kepler-Universität, 10.-11.Dezember 2015

Author: Brigitte Buchhammer

Publisher: LIT Verlag Münster

ISBN:

Category: Feminist theory

Page: 327

View: 881

Der vorliegende Band versammelt die Beiträge des 2. Symposiums der SWIP Austria. Die 16 Texte, die das breite Spektrum des Zugangs zu dieser Thematik spiegeln, setzen sich aus unterschiedlichen philosophischen Perspektiven mit der Frage nach dem Menschsein unter gegenwärtigen Bedingungen auseinander. Dies geschieht sowohl unter Rückgriff auf den Theoriereichtum der philosophischen Tradition als auch von post- und transhumanistischen Ansätzen her und unter dem Blickwinkel künstlerischer Zugangsweise zu gesellschaftspolitischen Fragestellungen.