Americans love to pamper their pets. It's estimated that we spent nearly $36 billion on our cats, dogs, birds, fish, horses and other pets last year alone! And that number is expected to grow, continuing the decade-long trend of increased spending on pets. This means if you love pets, there are plenty of opportunities for you to turn your passion into a profitable and rewarding business. Our guide gives you practical, real-world advice, tips and insider secrets for starting five of the most in-demand pet-product and pet-care services, including pet sitting/dog walking, dog training, pet grooming, pet-food/treat sales and upscale pet products. We walk you step-by-step through every aspect of setting up and maintaining a thriving business including: Getting funding Finding suppliers and products Equipping your business Attracting--and keeping--customers Pricing competitively Taking your business online Keeping records And much, much more You'll also hear from industry experts, as well as fellow entrepreneurs who've built successful operations and are eager to share what they've learned in the process. Startup costs are fairly low. You can operate most of these businesses out of your home -- two can even be strictly internet-based to really keep expenses low. And all of them can be launched and run profitably without employees. If you're fascinated by all things furred, feathered and finned, this is the guide for you. Order yours today. The First Three Years In addition to industry specific information, you’ll also tap into Entrepreneur’s more than 30 years of small business expertise via the 2nd section of the guide - Start Your Own Business. SYOB offers critical startup essentials and a current, comprehensive view of what it takes to survive the crucial first three years, giving your exactly what you need to survive and succeed. Plus, you’ll get advice and insight from experts and practicing entrepreneurs, all offering common-sense approaches and solutions to a wide range of challenges. • Pin point your target market • Uncover creative financing for startup and growth • Use online resources to streamline your business plan • Learn the secrets of successful marketing • Discover digital and social media tools and how to use them • Take advantage of hundreds of resources • Receive vital forms, worksheets and checklists • From startup to retirement, millions of entrepreneurs and small business owners have trusted Entrepreneur to point them in the right direction. We’ll teach you the secrets of the winners, and give you exactly what you need to lay the groundwork for success. BONUS: Entrepreneur’s Startup Resource Kit! Every small business is unique. Therefore, it’s essential to have tools that are customizable depending on your business’s needs. That’s why with Entrepreneur is also offering you access to our Startup Resource Kit. Get instant access to thousands of business letters, sales letters, sample documents and more – all at your fingertips! You’ll find the following: The Small Business Legal Toolkit When your business dreams go from idea to reality, you’re suddenly faced with laws and regulations governing nearly every move you make. Learn how to stay in compliance and protect your business from legal action. In this essential toolkit, you’ll get answers to the “how do I get started?” questions every business owner faces along with a thorough understanding of the legal and tax requirements of your business. Sample Business Letters 1000+ customizable business letters covering each type of written business communication you’re likely to encounter as you communicate with customers, suppliers, employees, and others. Plus a complete guide to business communication that covers every question you may have about developing your own business communication style. Sample Sales Letters The experts at Entrepreneur have compliled more than 1000 of the most effective sales letters covering introductions, prospecting, setting up appointments, cover letters, proposal letters, the all-important follow-up letter and letters covering all aspects of sales operations to help you make the sale, generate new customers and huge profits.
Groom Yourself for Success! Are you a pet lover? Fascinated by all things furred, feathered and finned? Why not turn your passion for pets into a profitable business! A fast-growing market, the multibillion-dollar pet industry offers a world of business opportunities for entrepreneurs like you! From hands-on pet care to specialty pet products like toys, food, and treats, Entrepreneur covers the cat's meow of pet-related businesses. Providing insider advice, tips, and tricks along the way, our experts take you step by step and show you how to discover your specialty, legally and financially establish your business, manage day-to-day operations, and so much more! Choose from five hot areas of interest-pet sitting/dog walking, dog training, pet grooming, pet food/treats, upscale pet products Equip yourself with the right tools Set competitive fees Efficiently manage inventory and supplies for easy order fulfillment Use effective marketing and advertising tools to get the word out Build positive customer and vendor relationships Plan for future growth And more Let America's pampered pets help your profits- start your pet business today!
Unleash the Potential in Your Dog Training, Pet Grooming, Dog Day Care Or Any Other Pet Business1
Author: Kristin Morrison
Category: Business & Economics
"This innovative book shows you how to turn a struggling pet business into a lucrative, stress-free enterprise. You will learn how to create the foundation to build a six-figure pet business, ensure business success from the start, plan your work and work your plan with the one-hour business-plan, removes the roadblocks to let financial abundance flow in, understand your commitment and value in business, easily work with business financials and spreadsheets, market and sell to generate real results, find, work with and keep staff--and the secrets to hiring with ease, set powerful goals to achieve pet business success. -- P.  of cover.
This comprehensive guide contains all the necessary tools and strategies you need to successfully launch and grow your own home-based pet grooming business. You'll get practical, real-world advice on every aspect of setting up and maintaining a thriving business.
Reclaim Your Personal Life, Combat Compassion Fatigue, and Create Work/Life Balance While Running Your Pet Sitting, Dog Walking, Dog Training, Or Pet Grooming Business
Author: Kristin Morrison
Publisher: Six-Figure Pet Business Academy
Have you put hard work, time, and energy into building your pet sitting, dog walking, pet grooming, dog training or dog daycare business - but keeping up with everything has left you stressed out, overworked, and overwhelmed? If you're wondering where to go from here, and whether you and your pet business can move beyond burnout or compassion fatigue, get ready to unlock the solutions you need. How to Recover from Pet Business Burnout is a comprehensive guidebook that will help you move beyond stress and burnout right now, while providing clear strategies for preventing it in the future. You'll learn how to let go of overwhelm and frustration and propel your business, life goals, and well-being forward. You'll lay the groundwork for personal and professional transformation using easy-to-follow action steps. You'll finally break free from the aspects of pet business ownership that have left you feeling stretched to your limits. Ready for a gamechanger? This is it! YOU WILL LEARN HOW TO: - Go from exhaustion and stress to creating a work life you love. - Create a business that supports your financial success and well-being. - Master time management to meet your goals and enjoy peace of mind. - Earn more and work less by taking the "busy" out of your business. - Identify and resolve common pet business stressors around money and hiring. - Say no without guilt and become skilled at setting boundaries with clients. - Practice simple, effective methods to partner with your body, mind, and spirit to quickly recover from stress and overwhelm. - Build a pet business future grounded in the work-life balance you and your business need to flourish. Many pet business owners from around the world have already benefited from the information in this book. Now it's your turn to find hope, relief, and a solid roadmap to run your business in a new way that supports your personal time and freedom.
Have you ever wanted to know what makes some pet businesses successful and others not? Tracy, the pet groomer, had big dreams of a successful, six figure income for her pet grooming business. She was doing everything right but just needed to know the secrets that would push her income from average to amazing. Marketing Secrets of Successful Pet Businesses shows you how Tracy and hundreds of others take their small businesses from good to great. If you've got big dreams for your pet business and income, this book is a must-have. Topics include: Your Business Dreams, Dreaming Big, The Real Reason Your Customers Buy from You, Hard Work Produces Great Results, Affordable Marketing, Sales & Profit Explained, Earning the Income You Deserve, Grabbing Attention, Getting the Message Right, Two Main Goals of Marketing, Minor Goals, Your 365 Day Marketing Plan, Pro-Active Marketing, 89 Methods of Marketing, Knowing Your True Customers is Everything, How to Buy Customers, Customer Lifetime Value, Marketing to New and Loyal Customers, Investing in Loyal Customers, What Really Matters to Your Customers, No Competing Based on Price, Getting to Know the Competition, Leaving Your Competition in the Dust, Marketing 2012 and Beyond, How to Create Marketing That Gets Results, Tracking is the Key to Success Long-Term, Committing to Marketing, Getting Started is the Hardest But Most Important Step ... and much more! Marketing Secrets of Successful Pet Businesses is easy to read and even easier to put into practice from day one. Online business support is also available to those that purchase the book. www.marketingforpetbusiness.com
Pets are part of today's family unit and their owners want to give them the best. In this new edition of Start Your Own Pet Business, readers navigate the market for pet-sitting and grooming services, pet food and toys, and more as learn the fundamentals for starting a successful business in the multibillion-dollar pet industry.
Pet Business Marketing Almanac 2020 is the ultimate marketing planning tool for pet businesses or businesses wanting to incorporate pet themes in their marketing. In its seventh edition of production, this go-to resource includes even more information. Traditional Holidays and Observances, Unconventional Holidays, and Pet Holidays are still included by month, week, and date. Food Holidays and Health/Medical Holidays have been added by month, week, and date. Media / Publications, Pet Industry Organizations, and Trade Shows/ Conferences/ Events have all been included again. One of the most exciting sections is the listing of pet-related Blogs! Marketing articles include: Build A Marketing Communications Strategy, Do It Yourself Branding Basics, Design Considerations For A Logo, Get The Most Out Of Trade Shows And Conferences, Pump Up You Press Kits With The Right Material, Your Database Is Your Goldmine - Take Care Of It, Five Simple Ground Rules For Brainstorming, How To Use Holidays For Your Promotions, Advertising Vs. PR: Know The Difference, How To Decide On What Trade Shows To Attend, and Create A Meet And Greet Mindset. This compilation of pet industry information is an indispensable tool that wouldn't be complete without the Astrology section written by Ellen Zucker that so many look forward to each year. Her cosmic insights are tailored to pets, fashion, business, and planning. It includes her 2020 Astrological Overview, Monthly Overviews, Fashion Thru The Signs, Long-Term Fashion Trends, and guidance on Void-of-Course Moon, Monthly Lunar Cycles, and Mercury, Venus, and Mars Retrograde. PLUS: Astrological Guide To Your Animals! WOW: Food Holidays COOL: Health/Medical Holidays NEAT: Blogs BONUS: Astrological Guide To Your Animals
Do you have a pawsome pet business and want to tell the world about what you do?Whether you're making biscuits and bandanas at your kitchen table, primping pampered pups, relaxing animals with Reiki or rehabilitating them at a boot camp, getting your story out there is vital.As a journalist of 20 years, Rachel Spencer has written hundreds of stories about the pet industry for newspapers, magazines and websites and shares her advice on how to tell yours.Learn everything you need to know about pitching successfully, writing press releases, building lasting relationships with journalists, and realising when it's the right time to really scale your pet business by bringing in a professional PR consultant or agency.This straight talking guide is packed with expert advice and real life experiences from successful pet entrepreneurs and gives you all the tools to deal confidently with the media and make your pet brand visible.
The demand for skilled dog trainers, dog walkers, dog sitters and dog daycare operators has never been greater. To succeed in one of these fields, you'll need more than dog expertise-you'll need business savvy as well. Written for the non-business person, Veronica Boutelle, the industry's top consultant, gives you the information you need to start, operate, and prosper in your chosen field. Learn how to analyze your market, set prices, and advertise services. Find out what kind of insurance, licenses, and professional qualifications you'll need. Best of all, get a solid start with advance planning and realistic insights from an expert in the field.
Got a pet sitting, dog walking or dog training business? 20 experts share their secrets for pet business (and life) success. Each chapter is filled with tips and tools to run your pet business effectively. Kristin Morrison interviewed pet business and mind/body/spirit experts about the most important topics for new and experienced pet business owners. In the interviews, the experts held nothing back - each interview uncovered insights that can help your pet business become more profitable, enjoyable, and rewarding.
Crisis Planning, Response and Recovery for Your Pet Business
Author: Sonya Wilson
Publisher: Dogwise Publishing
Hairy Situations is the first book on crisis management and disaster planning specifically written for the pet care industry. Hairy Situations: • Describes crises that can happen in the pet care industry and how disasters affect these businesses differently from companies that deal with papers or people. • Lists detailed ways to mitigate crises and prevent disasters. • Provides a roadmap that will guide you in preparing a disaster binder for your pet care business. • Uses an "all hazards" approach to crisis response that will help you become better able to recover physically, financially and emotionally from disaster.
On average, North Americans spend more money on their pets annually than they do on toys, candy, movies, video games, and recorded music! With increased interest for careers involving pets, Start & Run a Pet Business provides the knowledge needed to create a successful, ethical business working with animals. With topics ranging from various business opportunities in the pet sector today, managing your start-up costs, key demographics of the pet industry, how to generate clientele, and ethical business practices when working with animals, this book has got you covered!
A Step-By-Step Guide to Launch, Attract Clients, and Make a Profit
Author: Kristin Morrison
Category: Business & Economics
This comprehensive book follows an easy-to-use sequence of actions you need to take to launch or improve your current pet sitting and dog walking business. Each chapter includes solutions to start-up and business expansion challenges along with compelling examples from Kristin's own business and other pet sitting and dog walking professionals.