Intelligent business analytics is an emerging technology that has become a mainstream market adopted broadly across industries, organizations, and geographic regions. Intelligent business analytics is a current focus for research and development across academia and industries and must be examined and considered thoroughly so businesses can apply the technology appropriately. The Handbook of Research on Foundations and Applications of Intelligent Business Analytics examines the technologies and applications of intelligent business analytics and discusses the foundations of intelligent analytics such as intelligent mining, intelligent statistical modeling, and machine learning. Covering topics such as augmented analytics and artificial intelligence systems, this major reference work is ideal for scholars, engineers, professors, practitioners, researchers, industry professionals, academicians, and students.
The advent of Web 2.0 has led to a rebalancing of power between the customer and the company through the consumer's voice about the brand and referral behavior via electronic word of mouth. Customer opinions within the virtual brand communities can have a vast impact on a company’s sales and image. It is crucial for companies to promote and use customer contributions in order to enhance their brand image, retain customers, and develop their marketing strategy. Social Customer Relationship Management (Social-CRM) in the Era of Web 4.0 provides relevant theoretical frameworks and the latest results of empirical research on the strategic role of marketing 2.0, digital customer experience, and social customer relationship management on social networks. Covering a range of topics such as disruptive marketing, artificial intelligence, and customer behavior, this reference work is ideal for marketers, IT practitioners, CRM specialists, industry professionals, researchers, scholars, practitioners, academicians, instructors, and students.
"This book provides a comprehensive overview of theory and practice in simulation systems focusing on major breakthroughs within the technological arena, with particular concentration on the accelerating principles, concepts and applications"--Provided by publisher.
Many fundamental technological and managerial issues surrounding the development and implementation of intelligent analytics within multi-industry applications remain unsolved. There are still questions surrounding the foundation of intelligent analytics, the elements, the big characteristics, and the effects on business, management, technology, and society. Research is devoted to answering these questions and understanding how intelligent analytics can improve healthcare, mobile commerce, web services, cloud services, blockchain, 5G development, digital transformation, and more. Intelligent Analytics With Advanced Multi-Industry Applications is a critical reference source that explores cutting-edge theories, technologies, and methodologies of intelligent analytics with multi-industry applications and emphasizes the integration of artificial intelligence, business intelligence, big data, and analytics from a perspective of computing, service, and management. This book also provides real-world applications of the proposed concept of intelligent analytics to e-SMACS (electronic, social, mobile, analytics, cloud, and service) commerce and services, healthcare, the internet of things, the sharing economy, cloud computing, blockchain, and Industry 4.0. This book is ideal for scientists, engineers, educators, university students, service and management professionals, policymakers, decision makers, practitioners, stakeholders, researchers, and others who have an interest in how intelligent analytics are being implemented and utilized in diverse industries.
To date, a plethora of companies and organizations are investing vast amounts of money on the latest technologies. Information technology can be used to improve market share, profits, sales, competitive advantage, and customer/employee satisfaction. Unfortunately, the individuals meant to use these technologies are not well equipped on how to effectively and efficiently use these tools for competitive advantage and decision making. The Handbook of Research on IT Applications for Strategic Competitive Advantage and Decision Making is a collection of innovative research relevant to the methodologies, theoretical frameworks, and latest empirical research findings in information technology applications, strategic competitive advantage, and decision making. While highlighting topics including agility, knowledge management, and business intelligence, this book is ideally designed for information technology professionals, academics, researchers, managers, executives, and government officials interested in using information technology for strategic competitive advantage and better decision making.
In some cases, technology-based projects have revolutionized the way of living by contributing to job and wealth creation. These types of ventures, regardless of their outstanding relevance, are the exception rather than the norm in that they account for only a very small percentage of entrepreneurial activity. Although not ignoring these important ventures, the main goal of this title is to fully unleash the wide potential of the entrepreneurial activity, exploring and highlighting the somewhat hidden part, which is ultimately responsible for the largest part of new businesses and, as a consequence, for the wellbeing of millions of people virtually everywhere. The Handbook of Research on Approaches to Alternative Entrepreneurship Opportunities is a collection of innovative research on the methods and applications of entrepreneurial activity beyond the traditional boundaries of entrepreneurship research. While highlighting topics including collective business, organizational performance, and generational differences, this book is ideally designed for entrepreneurs, developers, researchers, business managers, industry professionals, academicians, and students seeking to draw attention to distinctive and multifaceted types of entrepreneurship.
First International Conference, CICBA 2017, Kolkata, India, March 24 – 25, 2017, Revised Selected Papers, Part II
Author: J. K. Mandal
The two volume set CCIS 775 and 776 constitutes the refereed proceedings of the First International Conference on Computational Intelligence, Communications, and Business Analytics, CICBA 2017, held in Kolkata, India, in March 2017. The 90 revised full papers presented in the two volumes were carefully reviewed and selected from 276 submissions. The papers are organized in topical sections on data science and advanced data analytics; signal processing and communications; microelectronics, sensors, intelligent networks; computational forensics (privacy and security); computational intelligence in bio-computing; computational intelligence in mobile and quantum computing; intelligent data mining and data warehousing; computational intelligence.
Data analysis is an important part of modern business administration, as efficient compilation of information allows managers and business leaders to make the best decisions for the financial solvency of their organizations. Understanding the use of analytics, reporting, and data mining in everyday business environments is imperative to the success of modern businesses. Applying Business Intelligence Initiatives in Healthcare and Organizational Settings incorporates emerging concepts, methods, models, and relevant applications of business intelligence systems within problem contexts of healthcare and other organizational boundaries. Featuring coverage on a broad range of topics such as rise of embedded analytics, competitive advantage, and strategic capability, this book is ideally designed for business analysts, investors, corporate managers, and entrepreneurs seeking to advance their understanding and practice of business intelligence.
Author: Management Association, Information Resources
Publisher: IGI Global
Data analysis is an important part of modern business administration, as efficient compilation of information allows managers and business leaders to make the best decisions for the financial solvency of their organizations. Understanding the use of analytics, reporting, and data mining in everyday business environments is imperative to the success of modern businesses. Business Intelligence: Concepts, Methodologies, Tools, and Applications presents a comprehensive examination of business data analytics along with case studies and practical applications for businesses in a variety of fields and corporate arenas. Focusing on topics and issues such as critical success factors, technology adaptation, agile development approaches, fuzzy logic tools, and best practices in business process management, this multivolume reference is of particular use to business analysts, investors, corporate managers, and entrepreneurs in a variety of prominent industries.