Fashion has always sought to celebrate nature - from sumptuous silks and floral patterns, to the spectacular creations of designers such as Alexander McQueen and Christian Dior, the two have long been entwined. Yet this reverence is sometimes combined with a damaging need for raw materials. From the seventeenth century to the present day, Fashioned from Nature examines our dependence on the natural world and the devastating effect of certain trends, as seen in the demand for ivory, fur, skins and exotic feathers.0Today, intense consumerism and fast fashion have a different impact on the world around us, and this book discusses the need for a more responsible fashion cycle. But which has the greater environmental impact - a leather handbag or a white cotton t-shirt? Consider the effects of land clearance, insecticides and water consumption - not to mention washing after every wear - and the answer may not be completely clear. Fascinating and beautifully illustrated, this book will stimulate an important and timely debate.00Exhibition: Victoria & Albert Museum, London, UK (21.04.2018-24.02.2019).
The Ultimate Phrase Finder to Help You Promote Your Products, Services, and Ideas
Author: Sally Germain
Publisher: McGraw-Hill Education
Category: Business & Economics
"An excellent 'ready reference' both for copywriters and for those entering the field." -- Robert Goldsborough, Special Projects Director Advertising Age "Holy smoke! This is amazing! A thesaurus for advertising copywriters. Where has it been all my life?" -- Denny Hatch, Editor Target Marketing Six seconds. That's all you have to grab your prospect's attention and make a sale. Use the right phrase or slogan, however, and you've made your sale. Use the wrong one, and you've lost your opportunity . . . maybe forever. Choosing the right phrase or slogan is vital to your success. And so is Phrases That Sell. It's the ultimate resource for anyone needing hands-on, instant access to the key phrases, slogans, and attention grabbers that will gain more attention and sell more product. Organized by category . . . indexed and cross-referenced for ease of use . . . loaded with expert advice on how to write copy that sells, Phrases That Sell covers everything, including those hard-to-describe product and service qualities and those product/service attributes that are subtle or abstract. It has 143 selling phrases to describe service, 153 for fun, 341 covering style and design, 180 phrases related to price, and much more! In this book you'll find: 5,000+ sales phrases for consumer and business-to-business products and services a copywriter's primer called "10 Basic Rules of Copywriting," with insider's tips on usage a special section on the seven steps to writing winning slogans Expert advice on how to target your message to specific audiences Whether you sell products, ideas, or services . . . whether you are a novice or an old pro . . . this creative toolbox will give you fresh ideas, new perspectives, and renewed confidence. With Phrases That Sell at your side you'll be able to enthusiastically tackle the most challenging copywriting tasks and eliminate that dreaded "writer's block."
The most important work of the towering intellectual of the Middle Ages, Thomas Aquinas’s Summa Theologiae remains one of the great seminal works of philosophy and theology, while extending to subjects as diverse as law and government, sacraments and liturgy, and psychology and ethics. In his third and final part of the Summa Theologiae, Thomas Aquinas begins to address the life of Christ, lived out both in Jesus himself, and in each of the baptized through the sacraments.
The Architecture of US Colonialism in the Philippines
Author: Rebecca Tinio McKenna
Publisher: University of Chicago Press
In 1904, renowned architect Daniel Burnham, the Progressive Era urban planner who famously “Made No Little Plans,” set off for the Philippines, the new US colonial acquisition. Charged with designing environments for the occupation government, Burnham set out to convey the ambitions and the dominance of the regime, drawing on neo-classical formalism for the Pacific colony. The spaces he created, most notably in the summer capital of Baguio, gave physical form to American rule and its contradictions. In American Imperial Pastoral, Rebecca Tinio McKenna examines the design, construction, and use of Baguio, making visible the physical shape, labor, and sustaining practices of the US’s new empire—especially the dispossessions that underwrote market expansion. In the process, she demonstrates how colonialists conducted market-making through state-building and vice-versa. Where much has been made of the racial dynamics of US colonialism in the region, McKenna emphasizes capitalist practices and design ideals—giving us a fresh and nuanced understanding of the American occupation of the Philippines.