Since Don’t Make Me Think was first published in 2000, hundreds of thousands of Web designers and developers have relied on usability guru Steve Krug’s guide to help them understand the principles of intuitive navigation and information design. Witty, commonsensical, and eminently practical, it’s one of the best-loved and most recommended books on the subject. Now Steve returns with fresh perspective to reexamine the principles that made Don’t Make Me Think a classic–with updated examples and a new chapter on mobile usability. And it’s still short, profusely illustrated…and best of all–fun to read. If you’ve read it before, you’ll rediscover what made Don’t Make Me Think so essential to Web designers and developers around the world. If you’ve never read it, you’ll see why so many people have said it should be required reading for anyone working on Web sites. “After reading it over a couple of hours and putting its ideas to work for the past five years, I can say it has done more to improve my abilities as a Web designer than any other book.” –Jeffrey Zeldman, author of Designing with Web Standards
Build a Next-Generation Enterprise Digital Platform with Portals and UXP A Complete Guide to Portals and User Experience Platforms provides in-depth coverage of portal technologies and user experience platforms (UXPs), which form the key pillars of a modern digital platform. Drawing on his experience in various roles in numerous portal engagements, the author gives you different perspectives of the same technology platform. The first section introduces portal through multiple viewpoints to cater to a wide audience, including business, operations, development, integration, performance, and architecture views. The book details many novel and practically proven models and frameworks, such as portal value realization framework, portal assessment framework, portal evaluation model, portal infrastructure planning techniques, and portal integration techniques. You also learn about effective digital program strategies, including portal roadmap strategy, collaboration strategy, portal security planning, portal testing strategy, SEO, and analytics planning concepts. The second section dives into UXP and advanced topics. It elaborates on UXP design concepts, including UXP reference architecture, customer touch point analysis, user experience mapping, and responsive web design. It also looks at advanced topics, such as next-generation portals, portal trends, portal user experience strategy, omni-channel strategy, portal KPI, portal pitfalls and best practices, portal security, portal governance, digital program management, and portal performance engineering. In the third section, the book presents four case studies related to intranet portals, retail portals, customer service portals, and portal content management. It discusses business drivers, challenges, portal solutions, and solution benefits for each of the case studies. Written by a seasoned practitioner, this book balances the core topics of modern portals along with emerging technologies in the digital space. Suitable for the entire digital technology community, including IT managers, digital architects, developers, and testers, it provides you with a practical guide for successfully building best practices-based digital platforms with forward-looking features.
What Neuroscientists, Storytellers, and Marketers Can Teach Us About Driving Secure Behaviors
Author: Perry Carpenter
Publisher: John Wiley & Sons
Expert guidance on the art and science of driving secure behaviors Transformational Security Awareness empowers security leaders with the information and resources they need to assemble and deliver effective world-class security awareness programs that drive secure behaviors and culture change. When all other processes, controls, and technologies fail, humans are your last line of defense. But, how can you prepare them? Frustrated with ineffective training paradigms, most security leaders know that there must be a better way. A way that engages users, shapes behaviors, and fosters an organizational culture that encourages and reinforces security-related values. The good news is that there is hope. That’s what Transformational Security Awareness is all about. Author Perry Carpenter weaves together insights and best practices from experts in communication, persuasion, psychology, behavioral economics, organizational culture management, employee engagement, and storytelling to create a multidisciplinary masterpiece that transcends traditional security education and sets you on the path to make a lasting impact in your organization. Find out what you need to know about marketing, communication, behavior science, and culture management Overcome the knowledge-intention-behavior gap Optimize your program to work with the realities of human nature Use simulations, games, surveys, and leverage new trends like escape rooms to teach security awareness Put effective training together into a well-crafted campaign with ambassadors Understand the keys to sustained success and ongoing culture change Measure your success and establish continuous improvements Do you care more about what your employees know or what they do? It's time to transform the way we think about security awareness. If your organization is stuck in a security awareness rut, using the same ineffective strategies, materials, and information that might check a compliance box but still leaves your organization wide open to phishing, social engineering, and security-related employee mistakes and oversights, then you NEED this book.
This unique collection synthesizes insights and evidence from innovators in consumer informatics and highlights the technical, behavioral, social, and policy issues driving digital health today and in the foreseeable future. Consumer Informatics and Digital Health presents the fundamentals of mobile health, reviews the evidence for consumer technology as a driver of health behavior change, and examines user experience and real-world technology design challenges and successes. Additionally, it , identifies key considerations for successfully engaging consumers in their own care, considers the ethics of using personal health information in research, and outlines implications for health system redesign. The editors’ integrative systems approach heralds a future of technological advances tempered by best practices drawn from today’s critical policy goals of patient engagement, community health promotion, and health equity. Here’s the inside view of consumer health informatics and key digital fields that students and professionals will find inspiring, informative, and thought-provoking. Included among the topics: • Healthcare social media for consumer informatics. • Understanding usability, accessibility, and human-centered design principles. • Understanding the fundamentals of design for motivation and behavior change • Digital tools for parents: innovations in pediatric urgent care. • Behavioral medicine and informatics in the cancer community. • Content strategy: writing for health consumers on the web. • Open science and the future of data analytics. • Digital approaches to engage consumers in value-based purchasing. Consumer Informatics and Digital Health takes an expansive view of the fields influencing consumer informatics and offers practical case-based guidance for a broad range of audiences, including students, educators, researchers, journalists, and policymakers interested in biomedical informatics, mobile health, information science, and population health. It has as much to offer readers in clinical fields such as medicine, nursing, and psychology as it does to those engaged in digital pursuits.