The Third Reich

Politics and Propaganda

Author: David Welch

Publisher: Routledge

ISBN: 1134477503

Category: History

Page: 240

View: 2693

Published in the year 1994, The Third Reich is a valuable contribution to the field of History.

Marketing the Third Reich

Persuasion, Packaging and Propaganda

Author: Nicholas O'Shaughnessy

Publisher: Routledge

ISBN: 1351669893

Category: Business & Economics

Page: 290

View: 1995

In this fascinating volume, Nicholas O’Shaughnessy elucidates the phenomenon of the Nazi propaganda machine via the perspective of consumer marketing, conceptualising the Reich as a product campaign. Building on his acclaimed Selling Hitler (2016), he uses marketing scholarship to show how propaganda and political marketing existed not merely as an instrument of government in Nazi Germany, but as the very medium of government itself. Marketing the Third Reich explores the insidious connection between a mass culture and a political movement, and how the cultures of consumption and politics influence and infect each other – consumerised politics and politicised consumption. Ultimately its concern is with the ‘engineering of consent’ – the troubling matter of how public opinion can be manufactured, and governments elected, via sophisticated methodologies of persuasion developed in the consumer economy. Nazism functioned as a brand, packaging almost everything with persuasive purpose. Revealing obvious parallels between Adolf Hitler’s use of the living theatre of politics, and our present public–political dramaturgy, between Nazi lies and our post-truth, the book raises the chilling question: was Hitler ahead of his time? This radical, original, in-depth study will be an invaluable resource for all scholars of marketing history, political marketing, propaganda and history.

Nazi Propaganda and the Second World War

Author: A. Kallis

Publisher: Springer

ISBN: 0230511104

Category: Political Science

Page: 294

View: 2552

This book analyzes the factors that determined the organization, conduct and output of Nazi propaganda during World War II, in an attempt to re-assess previously inflated perceptions about the influence of Nazi propaganda and the role of the regime's propagandists in the outcome of the 1939-45 military conflict.

Selling Hitler

Propaganda and the Nazi Brand

Author: Nicholas J. O'Shaughnessy

Publisher: Hurst

ISBN: 9781849043526

Category: Germany

Page: 320

View: 739

Nicholas O'Shaughnessy provides a radical reappraisal of how Hitler and the Nazis conceived of themselves from the outset as a propagandistic state, rather than propaganda being merely an accessory to power.

Hitler's Dancers

German Modern Dance and the Third Reich

Author: Lilian Karina,Marion Kant

Publisher: Berghahn Books

ISBN: 9781571816887

Category: History

Page: 364

View: 5686

The Nazis burned books and banned much modern art. However, few people know the fascinating story of German modern dance, which was the great exception. Modern expressive dance found favor with the regime and especially with the infamous Dr. Joseph Goebbels, the Minister of Propaganda. How modern artists collaborated with Nazism reveals an important aspect of modernism, uncovers the bizarre bureaucracy which controlled culture and tells the histories of great figures who became enthusiastic Nazis and lied about it later. The book offers three perspectives: the dancer Lilian Karina writes her very vivid personal story of dancing in interwar Germany; the dance historian Marion Kant gives a systematic account of the interaction of modern dance and the totalitarian state, and a documentary appendix provides a glimpse into the twisted reality created by Nazi racism, pedantic bureaucrats and artistic ambition.

Bending Spines

The Propagandas of Nazi Germany and the German Democratic Republic

Author: Randall L. Bytwerk

Publisher: MSU Press

ISBN: 0870138995

Category: Language Arts & Disciplines

Page: 228

View: 1418

Why do totalitarian propaganda such as those created in Nazi Germany and the former German Democratic Republic initially succeed, and why do they ultimately fail? Outside observers often make two serious mistakes when they interpret the propaganda of this time. First, they assume the propaganda worked largely because they were supported by a police state, that people cheered Hitler and Honecker because they feared the consequences of not doing so. Second, they assume that propaganda really succeeded in persuading most of the citizenry that the Nuremberg rallies were a reflection of how most Germans thought, or that most East Germans were convinced Marxist-Leninists. Subsequently, World War II Allies feared that rooting out Nazism would be a very difficult task. No leading scholar or politician in the West expected East Germany to collapse nearly as rapidly as it did. Effective propaganda depends on a full range of persuasive methods, from the gentlest suggestion to overt violence, which the dictatorships of the twentieth century understood well. In many ways, modern totalitarian movements present worldviews that are religious in nature. Nazism and Marxism-Leninism presented themselves as explanations for all of life—culture, morality, science, history, and recreation. They provided people with reasons for accepting the status quo. Bending Spines examines the full range of persuasive techniques used by Nazi Germany and the German Democratic Republic, and concludes that both systems failed in part because they expected more of their propaganda than it was able to deliver.

State of Deception

The Power of Nazi Propaganda

Author: Steven Luckert,Susan Bachrach

Publisher: Us Holocaust Memorial Museum

ISBN: 9780890471432

Category: History

Page: 208

View: 6621

"Reveals how, in the 1920s and 1930s, the Nazi Party used posters, newspapers, rallies, and the new technologies of radio and film to sway millions with its vision for a new Germany. This volume, based on the United States Holocaust Memorial Museum's groundbreaking exhibition, presents an array of rare posters, photographs, and historical artifacts to document the strategies and messages Nazis used to achieve their goals"--Dust jacket.

Popular Opinion and Political Dissent in the Third Reich, Bavaria 1933-1945

Author: Ian Kershaw

Publisher: Oxford University Press

ISBN: 9780199251117

Category: History

Page: 433

View: 6822

Now updated with a new introduction and bibliography Ian Kershaw's classic study of popular responses to Nazi policy and ideology explores the political mentality of 'ordinary Germans' in one part of Hitler's Reich. Basing his account on many unpublished sources, the author analyses socio-economic discontent and the popular reaction to the anti-Church and anti-Jewish policies of the Nazis, and reveals the bitter divisions and dissent of everyday reality in the Third Reich, in stark contrast to the propaganda image of a 'National Community' united behind its leaders. The focus on one particular region makes possible a depth of analysis that takes full account of local and social variations, and avoids easy generalization; but the findings of this study of ordinary behaviour in a police state have implications extending far beyond the confines of Bavaria or indeed Germany in this period.

Third Reich's Celluloid War

Propaganda in Nazi Feature Films, Documentaries and Television

Author: Ian Garden

Publisher: The History Press

ISBN: 0752477870

Category: History

Page: 128

View: 7094

This book exposes the myths surrounding the propaganda films produced during the Third Reich: that the Nazis were infallible masters in the use of film propaganda; that everything the Nazis said was a lie; that only the Riefenstahl documentaries are significant to the modern viewer. It reveals the truth, lies, successes, and failures of key films designed to arouse hostility towards the Nazis' enemies. Including analysis of all the key films produced by the Nazi regime and a wealth of film stills, Ian Garden takes the reader on a journey through the Nazi propaganda machine.

Notes on the Third Reich

Author: Julius Evola

Publisher: Arktos

ISBN: 1907166866

Category: Political Science

Page: 96

View: 3057

A discussion of the German National Socialist movement, making a distinction between National Socialism as an ideology and the contingent circumstances which led to its defeat in the Second World War.

Nazi Propaganda for the Arab World

Author: Jeffrey Herf

Publisher: Yale University Press

ISBN: 0300155832

Category: History

Page: 320

View: 8178

Jeffrey Herf, a leading scholar in the field, offers the most extensive examination to date of Nazi propaganda activities targeting Arabs and Muslims in the Middle East during World War II and the Holocaust. He draws extensively on previously unused and little-known archival resources, including the shocking transcriptions of the “Axis Broadcasts in Arabic” radio programs, which convey a strongly anti-Semitic message. Herf explores the intellectual, political, and cultural context in which German and European radical anti-Semitism was found to resonate with similar views rooted in a selective appropriation of the traditions of Islam. Pro-Nazi Arab exiles in wartime Berlin, including Haj el-Husseini and Rashid el-Kilani, collaborated with the Nazis in constructing their Middle East propaganda campaign. By integrating the political and military history of the war in the Middle East with the intellectual and cultural dimensions of the propagandistic diffusion of Nazi ideology, Herf offers the most thorough examination to date of this important chapter in the history of World War II. Importantly, he also shows how the anti-Semitism promoted by the Nazi propaganda effort contributed to the anti-Semitism exhibited by adherents of radical forms of Islam in the Middle East today.

The Third Reich

The Essential Readings

Author: Christian Leitz

Publisher: Wiley-Blackwell

ISBN: 9780631206996

Category: History

Page: 324

View: 5985

This book presents a unique collection of some of the most influential recent writing on vital aspects of Nazi Germany.

The Third Reich in Power

Author: Richard J. Evans

Publisher: Penguin

ISBN: 9781440649301

Category: History

Page: 960

View: 3312

The definitive account of Germany's malign transformation under Hitler's total rule and the implacable march to war This magnificent second volume of Richard J. Evans's three-volume history of Nazi Germany was hailed by Benjamin Schwartz of the Atlantic Monthly as "the definitive English-language account... gripping and precise." It chronicles the incredible story of Germany's radical reshaping under Nazi rule. As those who were deemed unworthy to be counted among the German people were dealt with in increasingly brutal terms, Hitler's drive to prepare Germany for the war that he saw as its destiny reached its fateful hour in September 1939. The Third Reich in Power is the fullest and most authoritative account yet written of how, in six years, Germany was brought to the edge of that terrible abyss.

The Rise and Fall of the Third Reich

Author: William L. Shirer

Publisher: RosettaBooks

ISBN: 079531700X

Category: History

Page: 1280

View: 9990

When the Third Reich fell, it fell swiftly. The Nazis had little time to cover up their memos, their letters, or their diaries. William L. Shirer’s definitive book on the Third Reich uses these unique sources. Combined with his personal experience with the Nazis, living through the war as an international correspondent, The Rise and Fall of the Third Reich not only earned Shirer a National Book Award but is recognized as one of the most important and authoritative books about the Third Reich and Nazi Germany ever written. The diaries of propaganda minister Joseph Goebbels as well as evidence and other testimony gained at the Nuremberg Trials could not have found more artful hands. Shirer gives a clear, detailed and well-documented account of how it was that Adolf Hitler almost succeeded in conquering the world. With millions of copies in print, The Rise and Fall of the Third Reich has become one of the most authoritative books on one of mankind’s darkest hours. Shirer focuses on 1933 to 1945 in clear detail. Here is a worldwide bestseller that also tells the true story of the Holocaust, often in the words of the men who helped plan and conduct it. It is a classic by any measure. The book has been translated into twelve languages and was adapted as a television miniseries, broadcast by ABC in 1968. This first ever e-book edition is published on the 50th anniversary of this iconic work.

The Third Reich

A History of Nazi Germany

Author: Thomas Childers

Publisher: Simon and Schuster

ISBN: 1451651139

Category: History

Page: 651

View: 7848

"Based in part on documents seldom used by previous historians, this history of the Third Reich shows how the dramatic, improbable rise of the Nazis happened because of tragic miscalculations and blunders, then documents what life was like for ordinary Germans as the Nazis precipitated the horrors of World War II and the Holocaust"--

Nazi Cinema as Enchantment

The Politics of Entertainment in the Third Reich

Author: Mary-Elizabeth O'Brien

Publisher: Boydell & Brewer

ISBN: 9781571133342

Category: Performing Arts

Page: 294

View: 5035

Explores how entertainment cinema served everyday fascism in Nazi Germany.

Third Reich Propaganda

Author: Bob Carruthers

Publisher: Pen & Sword Books

ISBN: 9781781592106

Category: History

Page: 134

View: 3383

The Nazi regime was propelled to power by the new phenomenon of a cohesive mass media communication programme which encompassed press, posters, radio, art and film. The rise and fall of the Third Reich spanned a period of just 25 years and its powerful message was shaped and projected from a vision of German heroism, initially conceived and directed by Adolf Hitler and continued by Dr Josef Goebbels. This authoritative study of the propaganda generated by the Nazi party by Emmy award winning author Bob Carruthers encompasses an in-depth analysis of the surviving films, posters and magazines of the Third Reich.

The Politics of Literature in Nazi Germany

Books in the Media Dictatorship

Author: Jan-Pieter Barbian

Publisher: Bloomsbury Publishing USA

ISBN: 1441168141

Category: History

Page: 448

View: 1379

This is the most comprehensive account to date of literary politics in Nazi Germany and of the institutions, organizations and people who controlled German literature during the Third Reich. Barbian details a media dictatorship-involving the persecution and control of writers, publishers and libraries, but also voluntary assimilation and pre-emptive self-censorship-that began almost immediately under the National Socialists, leading to authors' forced declarations of loyalty, literary propaganda, censorship, and book burnings. Special attention is given to Nazi regulation of the publishing industry and command over all forms of publication and dissemination, from the most presitigious publishing houses to the smallest municipal and school libraries. Barbian also shows that, although the Nazis censored books not in line with Party aims, many publishers and writers took advantage of loopholes in their system of control. Supporting his work with exhaustive research of original sources, Barbian describes a society in which everybody who was not openly opposed to it, participated in the system, whether as a writer, an editor, or even as an ordinary visitor to a library.

Nazi-Organized Recreation and Entertainment in the Third Reich

Author: Julia Timpe

Publisher: Springer

ISBN: 1137531932

Category: History

Page: 254

View: 7952

This book explores the activities of the Nazi regime's vast leisure programme. Shortly after coming to power in Germany, it began a large-scale undertaking to bring happiness and a good life to so-called 'Aryan' Germans, carried out by the Nazi leisure organization Kraft durch Freude. Julia Timpe traces Kraft durch Freude's practices and propaganda from 1933 through the Second World War, and analyses Nazi-organized sports classes, entertainment events, and beautification campaigns for industrial sites and the countryside, as well as Kraft durch Freude's activities in entertaining German soldiers and concentration camp guards. Contributing to newer scholarship which focuses on the integratory force of the Nazi promise of a unified 'racial community' of all 'Aryan' Germans, this book highlights that Kraft durch Freude's 'everyday production of joy' was central to Nazism, closely connected to the destructive side of the Third Reich, and ultimately a major reason for Nazism's success among the German population.