The 11th edition of Communicating at Work enhances the strategic approach, real-world practicality, and reader-friendly voice that have made this text the market leader for three decades. On every page, students learn how to communicate in ways that enhance their own career success and help their organization operate effectively. This edition retains the hallmark features that have been praised by faculty and students--a strong emphasis on ethical communication and cultural diversity, discussions of evolving communication technologies, and self-assessment tools--while incorporating important updates and ground-breaking digital teaching and learning tools to help students better connect to the course material and apply it to real world business situations.
Communicating at Work provides students with strategies that are rooted in current research and real-world best practices. With Communicating at Work, students will gain the tools they need to make informed and ethical decisions in face-to-face and virtual environments and to master practical skills and competencies necessary for succeeding and maintaining balance in today's business world. Updates throughout the twelfth edition reflect the rapidly changing landscape of professional communication influenced by the visibility and connectedness of the mobile revolution.
The Business Communication field is at a crossroads as communication technologies are reshaping how people communicate in the workplace. Business Communication: Developing Leaders for a Networked World, by Peter Cardon, puts students at the center of business communication through the author's unique focus on credibility woven throughout the textbook chapters, forward looking vision built on traditional concepts, and practitioner and case-based approach. Students are more likely to read and reflect on the text, and are better positioned to understand the essentials of efficient and effective business communication, thereby transforming them into leaders for a networked world.
Business and Administrative Communication 12e is Flexible, Specific, Interesting, Comprehensive, and Up-to-Date. Business and Administrative Communication 12e takes a situational approach to audience, purpose and context, empowering students to shape their messages appropriately for all channels and purposes. BAC Is FlexibleThe 12th edition of BAC, like its predecessors, is flexible. You can choose the chapters and exercises that best fit your needs: in-class exercises, messages to revise, problems with hints, and cases presented as they’d arise in the workplace. Many problems offer several options: small group discussions, individual writing, group writing, or oral presentations. BAC Is SpecificThe 12th edition of BAC retains specificity in its strategies, guidelines, and examples. It includes both annotated examples and paired good and bad examples. BAC Is InterestingAnecdotes and examples from a variety of fields show business communication at work. BAC Is ComprehensiveBAC covers international communication, communicating across cultures in this country, ethics, collaborative writing, organizational cultures, visuals and data displays, and technology as well as traditional concerns such as style and organization. Assignments offer practice dealing with international audiences or coping with ethical dilemmas. Analyses of sample problems prepare students to succeed in assignments. BAC Is Up-to-DateThe 12th edition of BAC incorporates the latest business communication research and cases.
Writers at Work: The Sentence provides grammar and vocabulary instruction to teach pre-paragraph writing to beginning-level ESL writers. The Teacher's Manual to Writers at Work: The Paragraph provides an introduction to the course, teaching tips for every activity, and an extensive answer key.
Great Britain: Department for Communities and Local Government
NOTE: This edition features the same content as the traditional text in a convenient, three-hole-punched, loose-leaf version. Books a la Carte also offer a great value; this format costs significantly less than a new textbook. Before purchasing, check with your instructor or review your course syllabus to ensure that you select the correct ISBN. Several versions of Pearson's MyLab & Mastering products exist for each title, including customized versions for individual schools, and registrations are not transferable. In addition, you may need a Course ID, provided by your instructor, to register for and use Pearson's MyLab & Mastering products. For courses in Professional Communication and Workplace Writing. Practical tools for communicating at work After teaching a course to college students pursuing trade careers, George Searles realized his students needed a book focused on practical applications rather than theory--and that explored workplace communication in a user-friendly tone. Workplace Communications: The Basics takes a down-to-earth approach to writing and communicating on the job, teaching the essentials in an accessible style appropriate for any student or course. The clear, concise nature of the book meets the needs of not only its originally intended audience, but the needs of students taking technical communication at a wide range of institutions for any major as well. The Seventh Edition retains and enhances the text's pedagogical aids, rich examples, and practical exercises, preparing students to communicate successfully in any workplace environment. Also available with MyWritingLab(tm) MyWritingLab is an online homework, tutorial, and assessment program designed to work with this text to engage students and improve results. Within its structured environment, students practice what they learn, test their understanding, and pursue a personalized study plan that helps them better absorb course material and understand difficult concepts. In addition to the full eText, activities directly from the text are available within MyWritingLab. These include the written assignments, readings from the text, review exercises and more. Note: You are purchasing a standalone product; MyWritingLab does not come packaged with this content. Students, if interested in purchasing this title with MyWritingLab, ask your instructor for the correct package ISBN and Course ID. Instructors, contact your Pearson representative for more information. If you would like to purchase both the physical text and MyWritingLab, search for: 0134271939 / 9780134271934 Workplace Communications: The Basics, Books a la Carte Edition Plus MyWritingLab with Pearson eText - Access Card Package, 7/e Package consists of: 0133954706 / 9780133954708 MyWritingLab with Pearson eText - Access Card 0134122402 / 9780134122403 Workplace Communications: The Basics, Books a la Carte Edition
The Ninth Edition of this bestselling introductory text features a completely up-to-date, comprehensive survey of the functional areas of business: management, marketing, accounting, finance, and information technology. Core topics highlighted within these areas include ethics and social responsibility, forms of business ownership, small business concerns, and international issues. New coverage in the Ninth Edition more closely examines economics, the role of teams, customer relationship management, and globalization. In addition to updating and revitalizing the content, the authors have redesigned the entire textbook program to highlight its strengths as the most accessible and student friendly program on the market. The Your Guide to an A passkey ensures student success and mastery through premium online study content, including ACE Plus practice tests, flashcards, MP3 audio chapter summaries and quizzes, interactive games, and Career Snapshots. Important Notice: Media content referenced within the product description or the product text may not be available in the ebook version.
Great Britain: Department for Communities and Local Government