Introduction to E-commerce

Author: Zheng Qin

Publisher: Springer Science & Business Media

ISBN: 9783540496458

Category: Computers

Page: 180

View: 7104

Introduction to E-commerce discusses the foundations and key aspects of E-commerce while focusing on the latest developments in the E-commerce industry. Practical case studies offer a useful reference for dealing with various issues in E-commerce such as latest applications, management techniques, or psychological methods. Dr. Zheng Qin is currently Director of the E-Commerce Institute of Xi’an Jiaotong University.

Introduction to e-commerce

Author: Efraim Turban,David King

Publisher: N.A


Category: Business & Economics

Page: 537

View: 1773

Offering both real-world and theoretical perspectives, this book features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. Extremely user-friendly and practical, it features vignettes, application cases, and real-world cases in each chapter. Market Mechanisms. Products and Services. Market Research and Advertisement. Company-Centric. Exchanges and Collaboration. E-Government, B2E. M-Commerce. Infrastructure and Application Developments. Privacy, Legal and Security. Payments and Order Fulfillment. Strategy, Going global, and Internet Communities. For anyone interested in e-commerce. Ideal for busy


An Introduction

Author: Amir Manzoor

Publisher: Amir Manzoor

ISBN: 3843370303


Page: 432

View: 921

The growth of the Internet continues to influence our lives and businesses. Irrespective of their type and size, all firms and organizations are rethinking their strategies and operations. An increasing number of businesses are using e-commerce to gain competitive advantage. However, doing e-commerce is complex and requires understanding a vast array of topics. This book provides coverage of essential topics in E-commerce i.e. technology infrastructure, building blocks of e-commerce, online marketing, online payment systems, online business models, online business environment issues, website usability, e-commerce strategy, mobile commerce, and e-CRM/e-SCM. Compared with available texts on e-commerce, the perspective of this book is global e-commerce. The book is written in simple language, provides up-to-date coverage of material and associated research, and filled with examples to support material presented. This book is useful for undergrad and graduate students, professionals, and anyone looking to gain a solid foundation to continue their learning of dynamic e-commerce environment.

Introduction to Electronic Commerce and Social Commerce

Author: Efraim Turban,Judy Whiteside,David King,Jon Outland

Publisher: Springer

ISBN: 3319500910

Category: Business & Economics

Page: 435

View: 714

This is a complete update of the best-selling undergraduate textbook on Electronic Commerce (EC). New to this 4th Edition is the addition of material on Social Commerce (two chapters); a new tutorial on the major EC support technologies, including cloud computing, RFID, and EDI; ten new learning outcomes; and video exercises added to most chapters. Wherever appropriate, material on Social Commerce has been added to existing chapters. Supplementary material includes an Instructor’s Manual; Test Bank questions for each chapter; Powerpoint Lecture Notes; and a Companion Website that includes EC support technologies as well as online files. The book is organized into 12 chapters grouped into 6 parts. Part 1 is an Introduction to E-Commerce and E-Marketplaces. Part 2 focuses on EC Applications, while Part 3 looks at Emerging EC Platforms, with two new chapters on Social Commerce and Enterprise Social Networks. Part 4 examines EC Support Services, and Part 5 looks at E-Commerce Strategy and Implementation. Part 6 is a collection of online tutorials on Launching Online Businesses and EC Projects, with tutorials focusing on e-CRM; EC Technology; Business Intelligence, including Data-, Text-, and Web Mining; E-Collaboration; and Competition in Cyberspace. the following="" tutorials="" are="" not="" related="" to="" any="" specific="" chapter.="" they="" cover="" the="" essentials="" ec="" technologies="" and="" provide="" a="" guide="" relevant="" resources.="" p

Introduction to e-Business

Author: Colin Combe

Publisher: Routledge

ISBN: 1136392890

Category: Business & Economics

Page: 320

View: 9665

An Introduction to e-Business provides the contemporary knowledge of the key issues affecting the modern e-business environment and links theory and practice of management strategies relating to e-business. This book brings together the most cogent themes for an introduction to e-business and constitutes a valuable contribution to formalising common themes for teaching the subject in higher education. It brings together theoretical perspectives based on academic research and the application of e-business strategies. These concepts are further explored in the six case studies that follow the set chapters. This new textbook integrates the main themes to provide a complete picture of the key elements relevant to an introductory text in e-business. To fully appreciate the e-business environment it is necessary to understand the links between the different disciplines that come together to form

Introduction to E-Commerce Technology in Business

Author: Saimunur Rahman

Publisher: N.A

ISBN: 9783656745525


Page: 26

View: 8469

Lecture Notes from the year 2014 in the subject Computer Science - Commercial Information Technology, - (International Islamic University Chittagong, Bangladesh), course: Computer Application in Business, language: English, abstract: E-Commerce is a hot topic over decades. This document will give an idea of E-Commerce technology and its perspective in Bangladesh. This lecture note was prepared for the course named 'Computer Application in Business' at Department of Business Administration, International Islamic University Chittagong, Bangladesh.

Electronic Commerce

From Vision to Fulfillment

Author: Elias M. Awad

Publisher: Pearson Custom Pub

ISBN: 9780536862549

Category: Business & Economics

Page: 571

View: 6301

This briefer text gives students an overview of managerial and technical concepts of e-commerce. The material follows a life cycle approach to show students the entire process of e-commerce from "vision" or strategic planning to "fulfillment" for delivery of products and services with the goal of customer satisfaction.

Key Concepts in E-Commerce

Author: Alan Charlesworth

Publisher: Macmillan International Higher Education

ISBN: 0230206727

Category: Business & Economics

Page: 328

View: 4717

E-Commerce is making an ever-bigger impact on the way businesses operate. Key Concepts in e-Commerce offers readers an introduction to the many words, terms and phrases that abound in this fast developing and increasingly popular discipline.


Grundlagen, Standards und Situation am Markt

Author: Patrick P. Stoll

Publisher: Springer-Verlag

ISBN: 3834891819

Category: Computers

Page: 158

View: 8786

In vielen Unternehmen wird die Beschaffung immer noch als operatives Geschäft ohne Relevanz für den Unternehmenserfolg betrachtet. Die Beschaffungsprozesse laufen kompliziert, zeitaufwendig und ohne strategischen Fokus ab. Um diesen Missständen abzuhelfen sind elektronische Werkzeuge zur Unterstützung und Automatisierung der Beschaffungsprozesse entwickelt und in der Praxis eingeführt worden. Der Einsatz solcher Werkzeuge wird als E-Procurement bezeichnet. Das Thema E-Procurement ist mit dem Ende des Internet-Hypes zusammen mit den übrigen Konzepten des E-Business in heftige Kritik geraten, jedoch ist das Scheitern von E-Procurement-Projekten in Unternehmen keinesfalls auf das Konzept des E-Procurement selbst zurückzuführen. Vielmehr sind beim Verständnis und bei der Umsetzung von E-Procurement in den Unternehmen vermeidbare Fehler gemacht worden. Dieses Buch kann als Leitfaden für Entscheider, Projektmitarbeiter und Studierende dienen, die sich praxisorientiert mit der Thematik des E-Procurement vertraut machen wollen und für ein entsprechendes Projekt Unterstützung suchen. "Patrick P. Stoll hat hier wertvolle Arbeit geleistet, einmal systematisch und umfassend die einzelnen Aspekte des elektronischen Einkaufswesens vorzustellen. [...] Das Buch geht fokussiert und ohne große Umschweife auf die dargestellten Punkte ein. Mit knapp 160 Seiten nagt es nicht allzusehr am knappen Zeitbudget des IT-Verantwortlichen und bietet im Gegenzug eine wertvolle systematische Zusammenfassung der für die Praxis relevanten Grundlagen." der EDV-Leiter, 03/2007

Global E-commerce and Online Marketing

Watching the Evolution

Author: Nikhilesh Dholakia,Wolfgang Fritz,Ruby Roy Dholakia,Norbert Mundorf

Publisher: Greenwood Publishing Group

ISBN: 9781567204070

Category: Business & Economics

Page: 316

View: 7952

Specialists from business and academia present a meticulously researched, compelling examination of the effect that globalization, innovation, and relentless technological competition are having on the development of e-commerce and marketing. The editors offer practical managerial insights, important empirical findings, and new ways to comprehend the intricacies of the fast-morphing world of electronic business. The book's global perspective and cross disciplinary orientation will give marketing executives and their top level colleagues the framework they need to help their companies prosper.

E-Commerce 3E

Author: Bhasker

Publisher: Tata McGraw-Hill Education

ISBN: 9780070264328


Page: N.A

View: 8797

This book is essentially for students pursuing MBA programs. It will also be very useful for the other specialized courses like diploma in electronic commerce or information technology etc. The following features make this book an indispensable text.

[email protected]

Internetbasierte Services und Prozesse

Author: Anne König

Publisher: Springer-Verlag

ISBN: 3642185916

Category: Computers

Page: 129

View: 5635

Für die Printmedienunternehmen haben sich durch das Internet neue Geschäftsfelder eröffnet: Informationen werden sowohl für die Papier- als auch für die Onlineausgabe aufbereitet. Neue Möglichkeiten in der Zusammenarbeit mit Kunden und Produktionspartnern entstehen. Der Leser erhält einen umfassenden Überblick über die neuen Produkte und Prozesse und wird systematisch durch die Begriffsvielfalt geführt; zahlreiche Beispiele veranschaulichen die Anwendungen wie Online-Editiersysteme, webbasierte Projektmanagementtools oder Online-Tracking von Druckaufträgen. Das Thema wird aus zwei Blickwinkeln betrachtet: dem des Unternehmens, das E-Business zur Verbesserung der eigenen Prozesse nutzt, und dem des Printmediendienstleisters, der E-Business-Services für seine Kunden bereitstellt und im Produktionsprozess nutzt. Das Buch liefert Entscheidungshilfen, welche Anwendungen für betriebliche Fragestellungen den größtmöglichen Nutzen versprechen. Ein unentbehrliches Nachschlagewerk für Entscheidungsträger.

Electronic Commerce Management for Business Activities and Global Enterprises: Competitive Advantages

Competitive Advantages

Author: Lee, In

Publisher: IGI Global

ISBN: 1466618019

Category: Business & Economics

Page: 516

View: 7394

Electronic Commerce Management for Business Activities and Global Enterprises: Competitive Advantages is written as an e-commerce textbook for undergraduate and graduate students in various business programs, including information systems, marketing, computer science, and MBA. In addition to serving as a textbook in e-commerce, this book also provides an excellent repository for instructors, researchers, and industry practitioners for their research ideas, theories, and practical experiences. In addition to regular topics traditionally taught in the classroom, this textbook addresses the many new emerging ideas and applications and presents tools and techniques in all aspects of e-commerce development and management in the global economy.

Introduction to Electronic Commerce

Author: Efraim Turban,David N. King,Judy Lang

Publisher: Pearson Education

ISBN: 9780137008070

Category: Electronic commerce

Page: 622

View: 9378

Written by experienced authors who share academic as well as real-world practices, this text features exceptionally comprehensive yet manageable coverage of a broad spectrum of E-commerce essentials from a global point of view. The new edition pays special attention to the most recent developments in online behavior in our business, academic, and personal lives. Introduction to E-Commerce and E-Marketplaces; Internet Consumer Retailing; Business-to-Business E-Commerce; Other EC Models and Applications; EC Support Services; EC Strategy and Implementation; Application Development Perfect for anyone looking for a brief or supplemental text on EC. Ideal for busy executives.