Essential reading for anyone with ambitions to break into one of the most competitive sectors in today's job market. Written by a working journalist with long experience in the national press, the book provides all the industry knowledge and expert advice and would-be journalists will need to enter the field. Reinforced by exercises to enable readers to test their skills and writing ability against the expert, the coverage includes everything from news reporting and writing general and specialist features, to leaders, personal columns and even photojournalism. With valuable tips throughout, sound advice on structuring a story and taking the right angle-plus a look at the overall market for newspapers and available training-this is the book of first resort for students or journalism, media studies and related courses, as well as their career advisors and tutors.
The Survival Guide to Journalism is aimed not only at undergraduate and post-graduate students of Journalism, but indeed anyone from any background who is interested in making a living (full or part-time) either through their writing and editorial ability. In it you'll find some traditional journalistic principles as well as up-to-date information on where the best opportunities are today. My advice is deliberately hands-on and straight to the point, and I have included useful tips from top working professionals. There are exercises to try out and short Q&A sessions to help clear up any uncertainties there may be about each chapter. Where possible, I have included useful links and contacts to organisations that specialise in helping aspiring journalists to survive through those difficult first months and years. Because it pays to have the right survival skills, The Survival Guide to Journalism sums up the state of the industry today and how to establish yourself in it, as well as including practical guidelines on news and feature writing. The Survival Guide to Journalism concentrates on freelance journalism with the emphasis on practicalities such as sending an invoice or dealing with tax issues. More specialist areas of writing have also been covered such as arts reviewing, travel writing and blogging and the book highlights some of the exciting opportunities created by new media.
Scott D. Anthony,Mark W. Johnson,Joseph V. Sinfield,Elizabeth J. Altman
Author: Scott D. Anthony,Mark W. Johnson,Joseph V. Sinfield,Elizabeth J. Altman
Publisher: Harvard Business Press
Category: Business & Economics
More than a decade ago, Clayton Christensen's breakthrough book The Innovator's Dilemma illustrated how disruptive innovations drive industry transformation and market creation. Christensen's research demonstrated how growth-seeking incumbents must develop the capability to deflect disruptive attacks and seize disruptive opportunities. In The Innovator's Guide to Growth, Scott Anthony, Mark Johnson, Joseph Sinfield, and Elizabeth Altman take the subject to the next level: implementation. The authors explain how to create this crucial capability for unlocking disruption's transformational power. With a foreword by Christensen, this book provides a set of market-proven tools and approaches to innovation that have been honed through fieldwork with innovative companies like Procter & Gamble, Johnson & Johnson, Pepsi, Intel, Motorola, SAP, and Cisco Systems. The book shows you how to: Follow a market-proven process -- so your company can reliably create blockbuster businesses Create structures, systems, and metrics -- so the disruptive innovations that will power your firm's future growth receive the funding and personnel needed to succeed Create a common language of disruptive innovation -- so managers can reach consensus around counterintuitive courses of action Incisive and practical, this book helps your company take the steps necessary to benefit from disruption -- instead of being eclipsed by it.
Betrayals, Blunders and Cover-Ups: Six Decades of Espionage
Author: Chapman Pincher
Publisher: Random House
Category: Political Science
In Treachery, noted intelligence authority Chapman Pincher makes a compelling case that Roger Hollis, head of MI5 from 1956 to 1965, was himself a double agent, acting to undermine and imperil the UK and America. Myriad intriguing case histories are portrayed, including that of Lt Igor Gouzenko, a Red Army cipher clerk whose 1945 disclosure of a mole in MI5 touched off the Cold War. With a mass of new evidence, some from Russian sources, Pincher also provides exciting new perspectives on other infamous operatives, including Kim Philby and Klaus Fuchs. Perhaps most explosively, Pincher posits that long after Hollis stepped down, a cover-up was perpetrated at the highest levels, even involving Margaret Thatcher, to conceal the truth for ever – a deception that continues today. Treachery warns us to protect our society and institutions from enemy infiltration in the future. It is a revelatory work that puts twentieth-century politics and war into stunning new relief.
The most comprehensive annually updated guide for entrepreneurs
Author: Sara Williams
Publisher: Pearson UK
Category: Business & Economics
This annually updated and bestselling small business guide covers everything you need to know to succeed as an entrepreneur, from finance, tax and the law, to marketing, sales, pricing and budgeting. This new edition reflects all the latest changes that the small business market is currently going through, including changes in employment law and tax and all the latest budget changes.
The FT Guide to Business Start Up is the essential start up guide. It is bang up-to-date and covers everything you need to know from finance, tax and the law, to marketing, sales, pricing and budgeting. Will help you make your business succeed, even in a recession. * Updated annually - this is the most up-to-date book you can buy, it's the must-have reference source. This Plus there's a free email update on tax and legal changes just after every Budget * Complements our other small business books perfectly - packed with up-to-date invaluable facts and figures, it's the reference you need to round off your essential reading * FT branding sets it apart and makes it the premium, authoritative and most credible small business and start-up guide. The distinctive new series design for the FT Guides will further enhance it’s position in the market. * Lead author is a financial expert and entrepreneur and the second author is an experienced financial writer
„Ich schreibe so lange, wie der Leser davon überzeugt ist, in den Händen eines erstklassigen Wahnsinnigen zu sein.“ Stephen King Während der Genesung nach einem schweren Unfall schreibt Stephen King seine Memoiren – Leben und Schreiben sind eins. Ein unverzichtbarer Ratgeber für alle angehenden Schriftsteller und eine Fundgrube für alle, die mehr über den König des Horror-Genres erfahren wollen. Ein kluges und gleichzeitig packendes Buch über gelebte Literatur. »Eine Konfession.« Frankfurter Allgemeine Zeitung
Wie sich die Industrie der Lebensmittel bemächtigte und warum Essen so kompliziert wurde
Author: Michael Pollan
Publisher: Goldmann Verlag
Das Standardwerk über vernünftige Ernährung Der Mensch gehört von der Konsititution seiner Verdauungsorgane her zu den Omnivoren, den Allesfressern. Das war in der Evolution sicherlich nützlich. Doch das heutige Überangebot von Nahrungsmitteln in Supermärkten und Schnellrestaurants bringt nicht nur ihn selbst körperlich an den Rand des Abgrunds, sondern ruiniert auch noch seinen Lebensraum und sein soziales Umfeld. Mit Biss und investigativer Recherche sieht sich Pollan um, wie unsere Nahrungsmittel hergestellt und verarbeitet werden, vom Maisfeld über Cheeseburger mit Pommes bis zum Öko-Menü. Er öffnet uns die Augen für unser gestörtes Essverhalten und für den Weg zurück zu Einfachheit und Genuss.
Warum sind Einwanderer aus China und dem Iran Gewinnertypen und die aus anderen Nationen oft nicht? »Tigermutter« Amy Chua und ihr Mann Jed Rubenfeld haben eine überraschende Antwort. Erfolg hat, wer drei Dinge mit auf den Weg bekommt: das Gefühl kollektiver Überlegenheit, gepaart mit einer tiefen Unsicherheit gegenüber der neuen Gesellschaft und nicht zuletzt einer guten Portion Selbstdisziplin. Das Gute: Das Erfolgsprinzip ist kulturell geprägt, aber dennoch übertragbar und kann uns auch hierzulande eine Lehre sein. Vorausgesetzt, wir haben den nötigen Biss!
based on entries which first appeared in The Author's & writer's who's who & refernce guide, originally compiled by Edward Martell and L. G. Pine and in Who's who among living authors of older nations, originally compiled by Alberta Lawrence
Author: L. G. Pine,Edward Martell,Alberta Lawrence